FED Lunch & Learn Series 2020

Branding Outside Your Four Walls

Even before the pandemic, a significant amount of restaurant meals were consumed off premises. For companies that carefully curate their brands, this makes delivering the desired experience all the more challenging. Learn how operators can help take back some control of their branding through graphics, design and much more.

Scout Driscoll, Founder & CEO, DesignScout, A Branding Agecny

Founder and CEO, Scout’s earned all the badges. Yet, she’s as enthusiastic as ever about what’s ahead. When she’s mentoring her troop, encouraging her clients, forging a path for her agency, or raising her family – her enthusiasm and earnestness sparks feelings of purpose and possibility all around. Spare time? Sure. Scout loves bikes and bourbon.

Amanda Wurzbach, Founder & President, Total Dish Marketing

Amanda Wurzbach is the Founder and Principal of Total Dish, a messaging and branding firm lauded for shaping stand-out brands, one-of-a-kind concepts, and memorable messaging platforms for retail, restaurant, and hospitality brands.

Amanda’s work involves encapsulating a brand idea using a mix of originality and differentiation and then packaging it from an engaging point of view that target audiences can’t help but notice. Her spirited style, original ideas, and expertise earned from 25 years’ experience are all central to her success. Clients who have experienced clarity, confidence, and bottom-line growth after working with Total Dish include Protein Bar & Kitchen, Aria Group Architects, Anthony’s Coal Fired Pizza, Benjyehuda, and Corporate Concierge Services - a division of JLL.