FED Global Thought Leadership 2018

To Ensure a Great Customer Experience, Start with the Staff

Leading service providers all want to provide the ultimate customer experience. Dee Robinson, a champion of corporate culture, leadership and diversity, challenges you to consider that the staff experience is an avenue toward that achievement. In this session, Robinson will provide practical solutions around how the employee experience can lead to a better customer experience--and thus better sales and profitability.

Dee Robinson, founder and president, Robinson Hill

Dee Robinson is an entrepreneurial leader with a solutions-focused management approach and strong track record of successful results, growth, financial performance, creativity, and team building. Drawing on her varied experience in food & beverage, consumer products, advertising and banking, she founded Robinson Hill, Inc., a concessions management firm specializing in airports and other non-traditional retail and F&B locations across the U.S. Focusing on the core competencies of conceptual thinking and innovation, people management, strategic planning and decision making, Robinson Hill manages and operates restaurants and news & gift stores in locations across the country with a portfolio of award-winning national and local brands such as Ben and Jerry’s Super Premium Ice Cream, Einstein Bros Bagels, Lebanese Taverna, Lalo's Mexican, and Potbelly Sandwich Works. Robinson Hill partners with the Hudson Group at both O’Hare (ORD) and Midway Airports, Potbelly Corporation at Boston Logan, OTG Management at ORD and with Areas USA at the ORD Terminal 5, operating Rick Bayless’ Frontera Grill and other widely-recognized restaurant concepts.

Robinson Hill has built a reputation as a successful operator committed to exceptional customer service, operational efficiency, team development and effective brand management.

Dee believes in giving back to the community; she does so by hiring local talent, mentoring and supporting philanthropic efforts devoted to girl empowerment, education, entrepreneurship and food nutritional advocacy.